I guess by now you know who Tila Tequila is. If you don’t, she’s the girl on MTV reality television show “A shot at love…” She’s also a artistsigned to A&M Records.
Tila got to where she is now, largely due to her profoundly intensive activity on the Web. Or MySpace.com to be specific.
Sandi Thom is another performer who utilised ‘the power of Internet marketing. She got signed to RCA after, reportedly, she played a live concert to an fans of 70 000 people from her home!
Today you can actually set up a show like that yourself, more or less for free, thanks to web sites like Mogulus.com.
There are many performers who make a good living from their On-line music promotion. Good examples are David Nevue and Chris Standring who additionally invest time educating musician on how to duplicate their success.
Recently a MySpace top musician Stevie Hoang, likewise became a number one musician on iTunes Japan. I had a opening of speaking with him recently and he agrees that many his success came from the fact that he was one of the 1st artists on MySpace.
Major performers like Lilly Allen and Sean Kingston all got their leverage using the Web.
Bands prefer Coldplay and Radiohead, albeit already extraordinarily famous have been able to sustain their careers using Online music promotion.
In case of Coldplay, you could actually say they able to get to the next level thanks to the Internet ! Who knows where they would be now If they did not come up with the brilliant promotion for their single and tour, on the band’s web site.
So I guess, despite the cries of a lot of industry members, Web is now a bona fide music marketing tool. The dust is set tling down as more and more people understand the medium better.
The good news is everybody can be successful on the Internet ! There are a lot of free websites dedicated to educating artists on how to get their music out there.
Who knows, could be I will write the next article about you…
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